Every local business owner should have a platform to write to a blog.
This is where the public learns about the daily activities of the staff. The special events going on in the business.
A blog will allow the search engines to find the content on a local business owner’s site. Posting at least 3 times in a week will keep the site current.
I use my blogs to send out special invitations for one-on-one coaching in my MagneticCustomers.com site.
The various postings show that I have expert knowledge in creating sales funnels, email marketing and Facebook ads. Demonstrate the knowledge you have that is unique by posting on your site regularly.
Keep your customers informed automatically when you update your blog. Your WordPress blog can broadcast your latest content to your Aweber list in real time. Face it, there seems like there is never enough time in the day to run our businesses, market for new customers and take very good care of our existing ones.…
You can not manage it if you can not measure it. In the world of traffic for your website, this is a very true statement. This is why I decided to decipher Google analytics for WordPress via a stats dashboard. Google analytics is a great platform for seeing exactly what is going on with your…
As I have discussed in the past, your main marketing goal is to gain names and emails on a list for future marketing. Typically, we do this with pop ups on a website or “in-line” links on the sidebars. The big problem is we need a different pop up on each post. Think about it.…
A big difference between a well performing blog and one that does not produce is user engagement. Google analytics [you are using this, right?] has the ability to measure reader engagement with depth scrolling. English please? Depth scrolling is simply how far down a page the user scrolls before they exit out. In theory, the…
