Content creation is one of the best ways to attract organic traffic. Unique, well thought out words will server your customers well.
When we start with content creation, we make sure the value of keywords is high. What are you offering? What area or location do you serve? You get the picture.
Not all content is created equal. Incorrect spelling or grammar can stop your content before it gets started.
Customers will actually degrade your reputation if the content is obviously designed to attract computer bots versus real people.
We recommend creating content on a regular basis. At least once a week. 3 times a week is better.
Do you have an intern or part time person that is well versed in writing? Give it to them. The more the better. The better the best.
For you readers that have kids, I am told anything Harry Potter, Pomsies or Fingerlings are the rage. Why do I care? Fear of pain or losing out drives actions. Actions as in sales and traffic to local business owners. Think about the last time you really wanted to purchase a product or had a…
It is not good enough. The ad is not quite yet ready. There are so many moving parts to this marketing. The filters are not set up yet. These are simply excuses and stall tactics for how not to over complicate your marketing. When starting or expanding your marketing campaign, you MUST know when good…
The best way to drive new customers into your local business is make offers your customers can not resist. Think about the businesses you interact with on a regular basis. The successful companies will provide over the top offers that seem amazing at the time. The key is to provide real value instead of fake…
What “pain points” are your customers and prospects seeking to fix? Ignore pain points at your OWN PERIL. The majority of folks searching and responding to ads or offers on the internet are looking for relief of some type of pain. It does not have to be physical pain. The pain of “saving time” doing…
