Content creation is one of the best ways to attract organic traffic. Unique, well thought out words will server your customers well.
When we start with content creation, we make sure the value of keywords is high. What are you offering? What area or location do you serve? You get the picture.
Not all content is created equal. Incorrect spelling or grammar can stop your content before it gets started.
Customers will actually degrade your reputation if the content is obviously designed to attract computer bots versus real people.
We recommend creating content on a regular basis. At least once a week. 3 times a week is better.
Do you have an intern or part time person that is well versed in writing? Give it to them. The more the better. The better the best.
Boosting a Facebook post (never do this by the way) and hoping it works is not marketing. It is guessing. Wish or hope are not action plans. A well thought out marketing plan is invaluable to your business (local or online). You might as well roll a set of dice and pick from a list…
You may have the best location. Your inventory is the top of line in most categories. The staff in your store are all experts in many ways. Do not sabotage your business from the start. Underestimate marketing at your own peril. Getting the word out about your offers, events and specials are critical to success…
12 months in a year. Many events in a month. Time your marketing for seasonal events to capture potential customers. The calendar is our best friend as a marketer in business. Local business owners are able to drive customers into their brick and mortar stores with holiday specials. Online merchants can take advantage of these…
Imagine sitting out on your deck or boat or vacation spot and knowing customers are coming to you. When you check your phone for messages, scores of new clients are requesting information. You smile. Your heart rates jumps from the rush. How does this happen? You set up a marketing campaign where customers buy on…
