Customer leads is why most of us are in business. Without a steady influx of new customers, our businesses would slowly die due to lack of revenue.
The most common way to get customer leads is through an email system tied to a capture page in a sales funnel.
You may also grab leads via a tablet or remote device using Aweber’s Atom app. We love this app for remote technician or point of sale lead capture.
When a customer first buys from you, if you would ask them “would you like to stay connected with us for future coupons and deals?” Most will say yes.
Then, you will build up a following that is loyal to your business. These people (they are real people with lives and feelings so treat them like that too) will gladly spread your name among their friends.
The testimonials and referrals are the best way to get others into your place of business. Do unto others as you would want them to do unto you. Sounds great, right?
You may have the best location. Your inventory is the top of line in most categories. The staff in your store are all experts in many ways. Do not sabotage your business from the start. Underestimate marketing at your own peril. Getting the word out about your offers, events and specials are critical to success…
12 months in a year. Many events in a month. Time your marketing for seasonal events to capture potential customers. The calendar is our best friend as a marketer in business. Local business owners are able to drive customers into their brick and mortar stores with holiday specials. Online merchants can take advantage of these…
Imagine sitting out on your deck or boat or vacation spot and knowing customers are coming to you. When you check your phone for messages, scores of new clients are requesting information. You smile. Your heart rates jumps from the rush. How does this happen? You set up a marketing campaign where customers buy on…
Do you notice when you are kicking back and surfing Facebook or other websites that an ad keeps following you? When you clicked on a website or checked out an offer a small piece of code was entered on your device. This is a retargeting (re-targeting) pixel. Retargeting simply means follow up. Unfortunately, this practice…
